top of page

How this book can support you
THE BOOK WILL FOCUS ON YOU, YOUR PROJECT, AND GUIDE YOU ON HOW TO STRUCTURE AND ASK THE RIGHT QUESTIONS TO VALIDATE AND ORGANISE YOUR BUSINESS POTENTIAL
HOW THIS BOOK CAN SUPPORT YOU?
In the fierce entrepreneurial arena, there is a constant demand for quality business guidance that delivers refreshed views on fundamentals and is supported by forward-looking real-case insights.
In his book, Dr Kuznecovs lays out five carefully chosen fundamental business foundation strategies by highlighting his five preferred ways of evaluating business potential, be it a start-up or expansion (or transformation) of an existing venture.​
The decision to publish this book was inspired by the author’s advocacy for personal and professional learning, building on his strong academic background and professional credentials.​
This book provides you with four real business cases with detailed explanations, including copies of related presentations. Further, 13 visual interpretations illustrate the efficient applicability of the recommended business considerations.​
Once you master the five proposed business success considerations, you will be able to identify strong long-term potential.
181
pages
15.6 x 1.0 x 23.4 cm
6
chapters
5 preferred
ways of evaluating business potential
13 visual interpretations
4 real business cases
Additional free PDF business checklist
Book available in PDF format
Book available in eBook format
Book available in paperback (selling on Amazon)
About Mihails

ABOUT
THE AUTHOR
DR MIHAILS POSSESSES 19 YEARS OF STRONG TRACK RECORD OF MARKET-ENTRY DECISIONS, RESPECTIVE BUDGETING, CAPITAL PLANNING, FINANCING, CASH FLOW, TEAMS ESTABLISHMENT AND BOARD REPORTING
What Dr Mihails shares with you is based on executed projects ranging from $20k sports retail start up up to large scale $410m turnkey construction works advisory
Dr Mihails Kuznecovs is a corporate strategist, business developer and team motivator with an 19-year track record in the corporate world and entrepreneurial arena. He originates from energy and renewables industries. Mihails is an experienced board member. He understands the mindset of shareholders and investors.
He has partnered with CEOs and worked for well-established global companies, including RES Ltd., Itera Latvija Ltd., Synecta JSC, Dufry AG, Dostav, AFRY, Block CRS, Elanor, Gulfcrafts, Ertibat Engineering and Zurich Insurance Qatar.
His most notable realised project is the construction of a $410 million clean power plant. Mihails led the company during the construction and handover phases and was primarily responsible for executing transparent corporate governance and building consensus and relationships between the board, headquarters, departmental heads and project managers.
To strengthen his professional knowledge, he earned a doctorate in economics from Brunel University (London, UK). He holds a PhD in Economics and an MSc in Business Finance from Brunel University in the UK, an MSc in Banking Finance from Loughborough University and an undergraduate degree in economics from the University of Latvia.
To remain mentally and physically strong, Mihails is active in fitness and he is a judo black belt, a 2nd dan holder and accredited by the British Judo Association. During his university years, he was a captain of the Loughborough University judo team and helped to coach younger students. Further, he regularly organised and led master classes for the Brunel University judo team.
Mihails fluently communicates in English, Latvian, Russian, Czech and also studies German.
Chapters
IN ORDER TO SUCCEED, YOU NEED TO CONCENTRATE ON LONG-TERM DECISIONS, THINK FAST UNDER TIME CONSTRAINTS, REMAIN FOCUSED, AND ALWAYS EMPHASISE TEAM WORK
CHAPTERS
CHAPTER 1.
KNOW YOUR MARKET NICHE AND COMPETITORS
In this chapter, Mihails uncovers what he considers to be the most critical questions an entrepreneur and business development managers should ask before even considering committing to a business potential.​
CHAPTER 2.
FINANCIAL AND LEGAL CONSIDERATIONS
This chapter explores the financial considerations to which business people should pay the strictest attention. It starts with setting a realistic income generation level. This involves thinking about relevant costs your business might face at different points in time, from conducting initial market research and defining the development budget to closing the business.
CHAPTER 3.
HOW TO COMMUNICATE EFFECTIVELY